Before you leap into partnering with the biggest online marketplace in the world, you should read through a step by step procedure on using Amazon affiliate marketing.
Amazon not only holds immense opportunities for business owners and affiliates, but it can be the gateway to tremendous earnings for anyone who wishes to join hands with the online retail juggernaut.
There’s no doubt that Amazon is the most famous marketplace in the online world. It is a platform where numerous online businesses have evolved, and many others have also embarked on the journey to success. If you’re looking for a promising way to make a reasonable passive income, there is no better option than joining the Amazon Affiliate Marketing Program.
However, you should know exactly what the Amazon Affiliate Program is before you take the next step. If you’re someone who has never been a part of the affiliate marketing industry, this step by step procedure on using Amazon affiliate marketing is surely going to help you!
About the Amazon Affiliate Program
The Amazon Affiliate Program is known as Amazon Associates. It allows you to start earning money instantly by simply placing Amazon affiliate links on your website or blog. It’s as simple as earning a referral fee every time someone purchases something on Amazon through the affiliate link placed on your website.
How the Amazon Affiliate Program Works
The Amazon Affiliate Program works like any other affiliate program in that you place an Amazon affiliate link on your website and urge your visitors to purchase products from Amazon through that link. When a customer visits Amazon through the link you placed on your website, you get paid with a commission on the sale of whatever that customer purchases within 24 hours. The commission that you get depends on what item the visitor purchases. Some categories, like “Luxury” and “Beauty,” have higher commissions than “Toys” and “Clothes.”
One thing that you must know is that the portion of the sale that you receive as a commission is not the sole factor that decides the actual amount of the commission that you get. Your conversion rate also has a significant impact on what you earn. The greater the conversion rate, the higher your earnings will be.
Amazon is extremely generous to its affiliates. If a customer visits Amazon through your affiliate link and adds a product to their cart but leaves without completing the purchase, you are still likely to get the commission as the item was added to the customer’s shopping cart within 24 hours. You are sure to get a referral fee on such products if the customer completes their order before the expiry of the shopping cart (90 days).
Signing Up for the Amazon Affiliate Program – A Step by Step Guide
Now that you know how the Amazon Affiliate Program works, you can move on to the step by step procedure on using Amazon affiliate marketing.
1. Create a Website/Blog
To become an Amazon affiliate, having an active website, blog, YouTube channel, or an app is a prerequisite. A site that has been pre-populated with content is a plus point because it will appear authentic to users and to Amazon as well. You will be asked to describe what you’re aiming to achieve with your website as a part of the Amazon Affiliate Program application form.
Before you get on with filling in the application form, make sure that you have a clear idea of why you created your website in the first place, who your target audience is, and how you plan on generating traffic.
Once you have all these points clear, you can then proceed to the next step.
2. Visit the Amazon Associates Homepage
The first step is making an account on Amazon Associates. Upon visiting the Amazon Associates homepage, you will see a button that reads, “Join Now For Free.” This button is usually located at the top-right of the webpage. Once you click on it, you will be prompted to create a new account or login if you have an existing Amazon account.
3. Building Your Amazon Associates Profile
After you have signed in to your Amazon account, you can start building your Associate account by clicking ‘New Customer.’
Enter Account Information
The information that you provide in this section will be displayed on your official profile, so make sure that you provide accurate details. The specifics that you will be asked to provide in this section include:
- Contact Number of the payee
Enter Website Details
The next step asks you to provide the details of your website, blog, YouTube channel, app, or whichever platform you’ll be using for your Amazon affiliate marketing campaign.
Enter the Preferred Store ID
Enter the store ID of your preference. A store ID is usually the primary name of your website. This is the step where you’ll be asked to explain what your website is about and also select the categories of Amazon products that you wish to advertise through your website.
Explain Your Action Plan / Approach
The purpose of affiliate programs is the generation of traffic and leads. Amazon wants to know how you plan to generate traffic on your own website before they can make you their affiliate. The more traffic you’re able to drive to your website, the greater the chances of lead generation for Amazon.
You’ll be asked how you use your website for income generation, building links, and how many visitors your site gets each month. This information will help Amazon decide whether partnering with you will be worth their time.
Enter Your Contact Number
Before your account can be approved by Amazon, you will provide your phone number and click the ‘Call Me Now’ option. When you receive the call, the automated voice will give you a 4-digit code that you will need to input. After this step has been completed, your account will be approved.
After your profile has been approved on Amazon, you have to choose whether you wish to enter your tax ID and payment details (credit card) at that moment or later. You can then proceed to the dashboard.
4. Create Your Amazon Affiliate Link
The performance dashboard that you are redirected to contains all your affiliate marketing-related information, including your monthly summary, earnings overview, and total clicks. This is also where you will start searching for products to link to on your website.
To create an Amazon affiliate link, follow the steps mentioned below:
- Choose one of the following; “Browse Products” or “Quick Links: Search for Product”
- The “Browse for Product” option lets you browse through Amazon products in different categories such as Books, Health & Beauty, etc.
- The “Quick links: Search for Product” option lets you search for a product using specific keywords
- Click on the ‘Get Link’ button once you found the product that you wish to promote on your website
- You then have to customize the link. You are given certain options to complete this task; Image only, text only, text and image, or a widget
- The type of link you opt for will then be the basis of customization like image size, text color, image background, etc.
- Preview the final link before incorporating it into your blog or website
- Copy the HTML copy, link, or the shortlink, and paste it on your website
5. Maintaining Your Amazon Associate Account
You can’t just make an account on Amazon Associates and forget about it, waiting for leads to be generated on their own. The Amazon affiliate program gives you 180 days to generate at least one sale. If you fail to generate at least one sale in this period, your Amazon Associates account will be shut down, and it will only be reopened after you have made changes to your website or have a better plan to generate traffic.
This step by step procedure on using Amazon affiliate marketing will help you become an Amazon Associate in no time. By following the steps in this guide, you can get through the signup procedure and become a successful affiliate today!