If you own and operate a YouTube channel, adding Amazon affiliate links on YouTube can be wildly profitable for you. You might be surprised to learn this, but YouTube is the world’s second-largest search engine.
Yes, it’s just behind Google’s search engine in terms of searches, users, and the time that people spend on the site!
Here’s an amazing statistic for you – the total number of hours that people spend watching YouTube amounts to 3.25 billion hours a month! That’s absolutely astounding and just goes to show how many people use YouTube at any given time.
Affiliate Marketing on YouTube
Nobody likes to be interrupted by advertisements in the middle of an interesting video. This is where YouTube affiliate marketing can really make a difference. YouTube affiliate marketing involves creating YouTube videos and adding affiliate links in the video descriptions or in the actual videos themselves.
YouTube affiliate marketing is simple and straightforward. All you have to do is create a video and place a relevant affiliate link in it. For example, you can create a video about how to use a certain product and include the Amazon affiliate link to that product in your YouTube video description. When users click on the affiliate link and purchase an item, you will earn a commission on that sale.
Generating Revenue through Amazon Affiliate Links on YouTube
Amazon affiliate marketing on YouTube comes with numerous possibilities. As with written content, there are many video content formats that you can use to engage your audience and make them want to buy the products you’re marketing to them. We have listed down a few of them for you.
1. Product Reviews
The most straightforward and by far the most rewarding format for such a marketing endeavor is product reviews. Amazon has products in every category you can imagine, which means that you can easily find a product in your niche that you can market to your audience.
If you think you can review beauty products, all you have to do is pick an Amazon product from the Beauty category, create a video where you review the product, upload it to YouTube, and place an Amazon affiliate link to the reviewed product in the video description.
Anyone who likes the review will click on the Amazon affiliate link on YouTube and will be directed to the product page. If they purchase the product, you will get your commission!
2. How-To Videos
People often look for videos on how to use a certain product before they decide to purchase it. Pick an Amazon product that you think people will want to know about and walk them through the right way to use it.
Place an Amazon affiliate link in the YouTube video description so that if a viewer is intrigued enough to buy the product, all they have to do is follow the Amazon affiliate link to the relevant product page!
3. Best-Of Videos
Most of the time, people want to know all they can about a product before they spend their money on it. They not only research the product’s features thoroughly, but they also go through comparisons that are easily available on the web. Sometimes, they want to know what options they have when it comes to certain products. This is where your “best-of” videos come into play. Pick numerous similar products from different companies and make a YouTube video about them.
For example, you can create a YouTube video that highlights the best dog bowls for golden retrievers. The next thing you need to do is include the Amazon affiliate link for each product in your video description. This way, if a certain product grabs a viewer’s attention, they can click the relevant product link. This will take them straight to Amazon and they can make a purchase. Best-Of videos are a great way to use Amazon affiliate links on YouTube effectively!
Best-Of videos are a great way to use Amazon affiliate links on YouTube effectively!
How to Add Amazon Affiliate Links on YouTube
Once you’ve decided on how you’re going to promote an Amazon product on your YouTube channel, you need to start adding Amazon affiliate links on your vidoes / channel.
The guide below will walk you through the process.
Step 1: Add an Associated Website
You need to add the website URL that connects your YouTube video to your website. This is called the associated website. To add an associated link, you first need to sign in to your YouTube account and navigate to the Creator Studio. From there, go to ‘Channel.’ Select the ‘Status and Features’ option from the Channel menu. And proceed to the option, ‘External Annotations.’
You have to go through a verification process after you have added the link to your website. You may also need to get your website listed on the Google Search Console. Once the verification process has been completed, go to the ‘Advanced’ tab that is located under ‘Channel’; add the link to your website in the ‘Associated Website’ space, and you are done.
Step 2: Get Your Amazon Affiliate Link
For your Amazon affiliate link, you need to sign up for the Amazon Associates program. Amazon Associates is an affiliate program made specifically for affiliate marketing. Simply create an account on Amazon Associates and get your Amazon affiliate links for the products that you wish to feature in your YouTube videos.
An Amazon affiliate link is the actual tracking link that will tell Amazon whether a particular visitor on Amazon has been redirected to the site through your YouTube video.
Step 3: Add Amazon Affiliate Links
As mentioned in earlier steps, you can add your Amazon affiliate link as an annotation, or you can add the Amazon affiliate link to the description of your YouTube video.
One thing that you should keep in mind is that YouTube annotations only allow you to add the URL of your associated website. To include an Amazon affiliate link, you will have to cloak the affiliate link. However, cloaking an Amazon affiliate link can get you banned from Amazon Associates. Amazon takes its reputation very seriously and will ban anyone who tries to mislead people.
Pros of Using Amazon Affiliate Links on YouTube
There are a number of reasons why using Amazon affiliate links on YouTube is a great way of generating a handsome passive income.
As it is evident from the stats mentioned at the beginning of this article, YouTube has a massive user base. So, it is easier to get your message through to your targeted audience.
If you have a large subscriber base, or you’re able to market your YouTube channel and videos effectively, it’s likely that a large number of people will click your Amazon affiliate links on YouTube.
As more people visit Amazon through your affiliate link, the chances of them purchasing items from the retail giant increase. Hence, using Amazon affiliate links on YouTube is a promising way to make money through affiliate marketing.
With the rapid growth in the popularity of video content, the number of people viewing videos on YouTube has also grown. This means that if you plan on incorporating Amazon affiliate links into your YouTube videos, they will be viewed by a lot more people as compared to the views they would get if they links were placed on a website or a blog.
If you produce honest and high-quality content on YouTube, you are likely to build a loyal audience. A loyal audience is more likely to purchase products from Amazon because you recommended those products. This means that lead generation through affiliate marketing on YouTube is easier than other platforms.
With a change in algorithms of different platforms such as Facebook, your organic reach can drop significantly. However, YouTube offers greater stability. This means you will not lose your subscribers. Also, the number of people who have access to your Amazon affiliate links will only increase with time.
YouTube is an ideal place to promote your Amazon affiliate links. Not only because it has a massive audience but also because the addition of Amazon affiliate links on YouTube does not look forced or out-of-place. This is one of the primary reasons why you should consider adding Amazon affiliate links on YouTube.